The recording of today's interview is now on the meetings page, and you can access the transcript here:
Yojee Transcript.pdf
My high level take is that Yojee is trying to tackle a large coordination issue across the global freight/logistics space and has built a wizz bang new platform to that ends.
Mark and the team seem to be very experienced, including several with backgrounds at WiseTech. The aim is to rethink how freight and logistics operators coordinate and interact across different systems and geographies.
The key development is Mosaic, a new platform designed to function as a true network that connects various players in the supply chain. Rather than replicating data across multiple platforms, Mosaic offers a "single source of truth" for shipments, helping to streamline coordination and reduce inefficiencies.
It is built with a focus on modern user experience and artificial intelligence, and it supports integration with third-party systems through a connector marketplace. This allows users to plug in their existing tools without being locked into a closed ecosystem. Local software vendors can also develop and monetise their own connectors, potentially accelerating adoption without Yojee needing to develop region-specific functionality in-house.
One of the more interesting elements is the viral onboarding model. By receiving a simple link to access shipment details, external parties are exposed to Mosaic and may eventually adopt it themselves. Over time, this could create a network effect, particularly in export-heavy regions.
Importantly, it's still very early days for Yojee.. Mosaic has not yet been commercialised, and the company continues to burn cash. Significant execution risk remains. Delivering a functional and compelling product, securing adoption, and maintaining sufficient funding during the ramp-up phase will all be critical. So it's certainly got some risks. But i'm keen to keep tabs on it.
Mark reckons Yojee is an $80b company in ten years (i assume he means revenue), for what that's worth.