Winedepot:- Selling wine online isnt really anything new. Im trying to understand the model, however I think they are not to public but just trying to be a middle man for producers and retailers. They just announced their first 1000+ order day. Sold down 14% today which I assume is on the back of a shortfall on their rights issue. All the directors are newly apointed this year, so it still is very untried. Does anyone know if the 1000+ bottles are being sold at their standard charge out rate (which is approx $10/case) or was it a marketing exercise.