What am I missing? A 30 year old company that is growing quickly in the BNPL pace, is profitable, and is paying a dividend at almost 5% on current share price. Directors are buying at current depressed prices, and Macquarie Bank have a buy rating on it. 2.7 million customers (up 40% from last QTR), over 20,000 merchants and roughly 82% repeat business. Average customer balance is $4,000 compared to Afterpay's $150. Currently expanding into Britain and Caanda - what am I missing?