@Slideup these are all good points, particularly the 1.5-2+ years head start. Although I am not a clinical professional, I understand your points - however, without the data and analysis in front of us, my bias is to be cautious. $NEU and Anavex each have their own lens through which they are seeing things and communicating them.
What struck me in the Jeffries presentation @Nnyck777 shared, is Jon's characterisation of the "patient community pull" offset by the "bureaucratic" challenge of the reimbursement process ("30 to 180 days"). In that context the Q2 sales and Q3 forecast are pretty remarkable. If reimbursement bureacratic drag is the bottleneck, then perhaps the Q4 result (which you'd hope might be guided at Q3, given the Q2-Q3 communication) will give a better sense of the uptake rate. The faster the uptake, the stronger the advantage, absent churn concerns.
Furthermore, Jon spoke about the patient pull being a factor in EU and Japan. The EMA will on occasion require a fresh Phase 3 trial, but I believe this is relatively rare (I found a reference to "10% of the time", but without a reliable source). Jon expressed confidence in the quality of the data package submitted to the FDA, and said or implied that a 1-2 year delay for a further clinical study in the EU would create a patient uproar. But what gives me more confidence is that the FDA approved a broad label, with no requirement for ongoing monitoring. That indicates to me that the main driver for the EMA to want further data would be on the economics to make recommendations to member states on pricing and reimbursement. I honestly have no idea if economics would delay an EMA decision, as their main role is scientific (efficacy and safety).
In the latest $ACAD call, they reported that >90% of clinical trial patients were converting to commercial. (Presumably, its unethical to withdraw treatment from someone who is getting a benefit, so I imagine that accelerates the reimbursement decision for CT participants?) This is a good churn indicator, particularly if the 10% is largely due to commercial drag (we don't know, and it would be interesting to know if Jon has any insights into this?).
Add to this is @Nnyck777's point that Lavender and Lilac have set a bar for Anavex which Neuren did not have in front of them. On looking further into this, I learned that the results actually improve over time moving from 12-week (Lavender) to 40-weeks (Lilac). I think I heard Jon say that it is an open question as to whether improvement continues beyond? (Not sure).
Putting this all together, if sales can accelerate in the 1.5 to 2 year "head start", if the drug has positive benefits, is well-tolerated, with low churn, then that is a big hill to climb for a number 2, even if FDA provides a level playing field, which they might not. In that context, my $30 (EMV) to $20 "haircut" on valuation is harsh, particularly as 4 of my 8 scenarios have a competing product assumption from 2028 in two scenarios and from 2033 in another two, all of which lead to multiple years of decline from plateau due to a combination of market share and price erosion over time.
On market size, I'm less concerned about the 10,000 vs. 11,000. I have reviewed some of the literature and the confidence intervals around prevalence are wide and variable. Jon has cited 4,500 registered diagnosed cases in the US, so I take that as a verifiable fact. Back of envelope. in the US (popn 340m), the female population is c. 170m and, with 58% under 60 years old and a prevalence per 10,000 of [0.7 - 1.0] cases I get [6,902 - 9,860] existing cases. We know Rett Syndrome is under-disgnosed due to access to testing and potential (in absence of testing) for symptons to be misdiagnosed as other conditions. Jon makes the argument, which is reasonable, that once the existence of a treatment is known, then that will increase the demand for tests and drive growth in the diagnosed population from current 4,500 closer to the "true" 7,000-10,000. Not only is this nice from a value perspective, it is good from a human perspective because a whole bunch of people with currently "untreatable" conditions will gain hope for some improvement with a correct diagnosis and treatment.
In my modelling before this morning's "competitive adjustment" value change, I modelled two sets of scenarios where over the first 5 years we get to 60% of diagnosed market under treatment (hi case, US) to 40% treated (lo case, US), with lower values of 50%/35% (EU&UK and other high income developed markets) and a much lower number for Middle Income Developed markets (25%/20%). Once that target level (plateau) is hit, I conservatively assume 5% growth p.a. = %new diagnoses + %population growth - %churn.
In terms of valuation, it is both the speed to "plateau" and the height of the plateau that are the main value drivers (assuming constant price). Which brings me back to the Q3 and Q4 results being important leading indicators, now made all the important given a potential, near term competitive consideration (which was unknown to me last week).
I am happy that with all the conservatism in my analysis, I still see a SP north of $20, but a true value that (even on a risked basis) could be a lot higher. There are a lot of assumptions involved, and you can get pretty much any answer you like, Overall, I'm really happy with what I've learned and have a clear framework for increasing my holding over time, or not, as the case may be.