@Strawman I am cautiously bullish with respect to this. A lot of the gaming industry is based around big titles, or leveraging off well-known titles -- perhaps not previously seen in the gaming format -- to produce successful hits. This is the direction that they are heading with DWTD if I had to hazard a guess i.e. trying to leverage off the brand/appeal they have created and running with it in various different ways.

This play, albeit different, is a good move. We also get additional validation that Playside have been trusted with the IP of one of the majors. The big question mark now: what is the title and what can Playside do with it? It goes without saying that the bigger the title is, the better. It is almost a free hit in this regard, if the title is big enough the game will have eyes on it, particularly reviewers and streamers. Playside potentially have an enormous opportunity to capitalise on this. The clue we are given is 'highly recognisable'.

I might be getting a little carried away but this path excites me. Lets just hope they can do whatever the title is justice. The opportunity is a big one.

For the fun of it, I will have a punt -- I am going with Scooby-Doo or Looney Tunes.