Redbubble have reported today showing that they have been investing in the business over the second half. This was flagged when the new CEO came on board.
Essentially in the second half the business didn't return a profit. While I think this is a good move for the business longer term, short turn it is going to be a huge headwind with regards to profits. Also as we come out of lockdowns this is going to put added pressure on RBL having experienced a once in a lifetime boost to their business due to covid.
It will be interesting to see how the market reacts this morning. I will watch from the sidelines.