I see this as an opportunity to add more of the largest Australian online retailer which is trading well off it's earlier highs and well below consensus.
Sells both branded and private-label products; also sells a wide array of services including mobile, NBN/Internet, health insurance, and energy.
Consensus price target of ~$18.00
Utilising technology to build a low-cost operation that works at scale. That’s a competitive advantage, which once established can be a powerful moat around the business for years to come. 
1st half results were strong with gross profit growth of 175%